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<article article-type="research-article" dtd-version="1.3" xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xml:lang="ru"><front><journal-meta><journal-id journal-id-type="publisher-id">til</journal-id><journal-title-group><journal-title xml:lang="ru">Tiltanym</journal-title><trans-title-group xml:lang="en"><trans-title>Tiltanym</trans-title></trans-title-group></journal-title-group><issn pub-type="ppub">2411-6076</issn><issn pub-type="epub">2709-135X</issn><publisher><publisher-name>Институт языкознания имени А.Байтурсынулы КН МОН РК</publisher-name></publisher></journal-meta><article-meta><article-id pub-id-type="doi">10.55491/10.55491/2411-6076-2023-2-156-163</article-id><article-id custom-type="elpub" pub-id-type="custom">til-794</article-id><article-categories><subj-group subj-group-type="heading"><subject>Research Article</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="ru"><subject>Статьи</subject></subj-group></article-categories><title-group><article-title>КОММУНИКАТИВНО-ПРАГМАТИЧЕСКАЯ ФУНКЦИЯ РЕЧИ В ДЕЛОВОМ ОБЩЕНИИ</article-title><trans-title-group xml:lang="en"><trans-title>COMMUNICATIVE-PRAGMATIC FUNCTION OF SPEECH IN BUSINESS COMMUNICATION</trans-title></trans-title-group></title-group><contrib-group><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0002-5493-2239</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Жусупова</surname><given-names>А.</given-names></name><name name-style="western" xml:lang="en"><surname>Zhussupova</surname><given-names>А.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Старший преподаватель по английскому языку</p><p>Алматы</p></bio><bio xml:lang="en"><p>Senior lecturer  of department for languages studies</p><p>Almaty</p></bio><email xlink:type="simple">shohaeva1976@mail.ru</email><xref ref-type="aff" rid="aff-1"/></contrib><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0002-0027-2706</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Ильясова</surname><given-names>Н.</given-names></name><name name-style="western" xml:lang="en"><surname>Ilyassova</surname><given-names>N.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Алматы</p></bio><bio xml:lang="en"><p>Almaty</p></bio><email xlink:type="simple">n.ilyassova@abaiuniversity.edu</email><xref ref-type="aff" rid="aff-2"/></contrib><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0002-8721-5308</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Каршигаева</surname><given-names>А.</given-names></name><name name-style="western" xml:lang="en"><surname>Karshigayeva</surname><given-names>A.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Алматы</p></bio><bio xml:lang="en"><p>Almaty</p></bio><email xlink:type="simple">kar_ainur@mail.ru</email><xref ref-type="aff" rid="aff-3"/></contrib><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0002-4760-689X</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Шохаева</surname><given-names>К. Н.</given-names></name><name name-style="western" xml:lang="en"><surname>Shokhayeva</surname><given-names>K. N.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Алматы</p></bio><bio xml:lang="en"><p>Almaty</p></bio><email xlink:type="simple">shohaeva1976@mail.ru</email><xref ref-type="aff" rid="aff-1"/></contrib></contrib-group><aff-alternatives id="aff-1"><aff xml:lang="ru">Алматинский университет энергетики и телекоммуникаций имени Г. Даукеева<country>Казахстан</country></aff><aff xml:lang="en">Almaty University of Power Engineering and Telecommunications after G. Daukeev<country>Kazakhstan</country></aff></aff-alternatives><aff-alternatives id="aff-2"><aff xml:lang="ru">Казахский национальный педагогический университет имени Абая<country>Казахстан</country></aff><aff xml:lang="en">Abai Kazakh National Pedagogical University<country>Kazakhstan</country></aff></aff-alternatives><aff-alternatives id="aff-3"><aff xml:lang="ru">Институт языкознания имени Ахмета Байтурсынулы<country>Казахстан</country></aff><aff xml:lang="en">A. Baitursynuly Institute of Linguistics<country>Kazakhstan</country></aff></aff-alternatives><pub-date pub-type="collection"><year>2023</year></pub-date><pub-date pub-type="epub"><day>30</day><month>06</month><year>2023</year></pub-date><volume>0</volume><issue>2</issue><issue-title>TILTANYM</issue-title><fpage>156</fpage><lpage>163</lpage><permissions><copyright-statement>Copyright &amp;#x00A9; Жусупова А., Ильясова Н., Каршигаева А., Шохаева К.Н., 2023</copyright-statement><copyright-year>2023</copyright-year><copyright-holder xml:lang="ru">Жусупова А., Ильясова Н., Каршигаева А., Шохаева К.Н.</copyright-holder><copyright-holder xml:lang="en">Zhussupova А., Ilyassova N., Karshigayeva A., Shokhayeva K.N.</copyright-holder><license xml:lang="ru" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>Данная работа распространяется под лицензией Creative Commons Attribution 4.0.</license-p></license><license xml:lang="en" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>This work is licensed under a Creative Commons Attribution 4.0 License.</license-p></license></permissions><self-uri xlink:href="https://www.tiltanym.kz/jour/article/view/794">https://www.tiltanym.kz/jour/article/view/794</self-uri><abstract><p>данной научной статье рассматривается коммуникативно-прагматическая функция речи, присущая для делового общения, которые рассматриваются в рамках категории акта речи, коммуникативной ситуации, логоса, этоса, пафоса. Также анализируются психологические, коммуникативные и когнитивные аспекты речи в деловом общении. Актуальной проблемой на сегодняшний день выступает специальное исследование речи с точки зрения социальной деятельности. Особенно важно изучение речевых закономерностей, которые служат общению и сплочению людей в деловом общении. Задачой исследования является дифференциация стиля речи в деловом общении с коммуникативно-прагматической точки зрения. Речь показывает индивидуальность как биологический феномен, присущий только человеку, за ним стоят интуиция, восприятие, чувство, мышление, рассуждение и т. д. Есть когнитивный и психологический компоненты. Эти компоненты позволяют людям узнавать себя и свое окружение. Человек занимается говорением, чтобы сообщить другим о том, что он знает. Цель речи — передать, как человек понимает окружающую среду, мир, что он знает, как он может хранить, использовать и изменять информацию. С этой целью можно увидеть процесс «перехода речи от индивидуальности к социализации», то есть социализацию речи. Социализация речи происходит в ходе обсуждения общения людей, беседы, обмена идеями. Социальная деятельность определяет важность воздействия на другого, общения с другими в процессе передачи мысли и реализации идеи совместного действия, общения между людьми.</p></abstract><trans-abstract xml:lang="en"><p>This research paper considers the communicative-pragmatic function of speech inherent in business communication, which is considered part of the category of speech act, communicative situation, logos, ethos, and pathos. Psychological, communicative, and cognitive aspects of speech in business communication are analyzed as well. On the basis of social relations, a person is involved in all spiritual experiences and acquires his mind, behavior, emotions, mental process and knowledge, and communication culture. Therefore, it is very necessary to study speech as a biosocial phenomenon, which serves as a regulation mechanism between the individuality and socialization of a person. The objective of the research work is to reveal the communicative-pragmatic features of speech in business communication in the socio-functional aspect. Speech shows individuality as a biological phenomenon that is unique to a person, behind it is intuition, perception, feeling, thinking, reasoning, etc. There are cognitive and psychological components. These components allow people to recognize themselves and their environment. A person engages in speaking in order to inform others about what he knows and wants to know. The purpose of speech is to convey how one understands the environment, the world, what he knows, and how he can store, use, and change information. From this purpose, it is possible to see the process of speech "transition from individuality to socialization", that is, the socialization of speech. Socialization of speech takes place in the course of people's discussion, conversation, exchange of ideas, and communication in the public environment. From this comes the social function of speech. Social service determines the importance of influencing others, thinking, communicating with others, and the realization of the idea of community and joint action among people.</p></trans-abstract><kwd-group xml:lang="ru"><kwd>логос</kwd><kwd>этос</kwd><kwd>пафос</kwd><kwd>перцепция</kwd><kwd>эмпатия</kwd><kwd>апперцепция</kwd><kwd>дискурс</kwd><kwd>мотивация</kwd><kwd>этика речи</kwd></kwd-group><kwd-group xml:lang="en"><kwd>logos</kwd><kwd>ethos</kwd><kwd>pathos</kwd><kwd>perception</kwd><kwd>empathy</kwd><kwd>apperception</kwd><kwd>discourse</kwd><kwd>motivation</kwd><kwd>speech ethics</kwd></kwd-group></article-meta></front><back><ref-list><title>References</title><ref id="cit1"><label>1</label><citation-alternatives><mixed-citation xml:lang="ru">Aristotle (1998), Ethics. Politics. 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